Google Opens Retargeting to AdWords

After a year in beta, Google is bringing remarketing to AdWords, allowing all affiliate advertisers to reconnect with users perusing the Google Content Network, including YouTube channels.

Launched to around 500 advertisers last March with the beta launch of the interest-based advertising targeting tools, now all AdWords users can take advantage of the new audiences tab and reach visitors who left their sites without converting. Remarketing campaigns offer the same features and reports as all other AdWords campaigns

As Google has been beefing up its display offering, this step seems kind of like catch-up Yahoo!, Advertising.com and numerous other networks have offered retargeting for years.

Related Articles

Google Reaches Agreement for Book Search

Google has reached an agreement with the Authors Guild and the Association of American Publishers (A...

Page Load Times Affect AdWords Quality Score

Thanks to the diligence of an affiliate marketer, it is now known that Google instituted a new facto...

Is Google Killing SEO?

Google changed SEO today with the announcement of Google Instant. In one stroke, Google increased th...

10 Ways To Raise Your Site In Google

And in other search engines, tooNo matter how much some people claim the SEO industry is a den of sn...

Google Opens Retargeting to AdWords

After a year in beta, Google is bringing remarketing to AdWords, allowing all affiliate advertisers ...

Recent Articles

FDA Approved Hair Regrowth Affiliate Program

Market the leading Men's and Women's Hair Regrowth Affiliate Program Online . Affiliates earn up to ...

Breast Feeding Affiliate Program

Market the leading Breast Feeding Affiliate Program Online . Affiliates earn up to 60% rev share or ...

Eczema Cream Affiliate Program

Market the leading Eczema Affiliate Program . Developed with leading dermatologists, this breakthrou...

Forskolin Diet Affiliate Program

Market the leading Foskolin Diet Affiliate Program . The Forskolin Fuel Weight Loss Program is combi...

49 New International Affiliate Program Offers

We are excited to announce the release of 49 new international diet and skin care offers into the Ma...

Jump To Page: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18